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Quaker Oats to End Aunt Jemima Brand

Source: Ben Kesslen, nbcnews.com  June 17, 2020

The Aunt Jemima brand has faced renewed criticism recently amid protests around the world sparked by the death of George Floyd.

The Aunt Jemima brand of syrup and pancake mix will get a new name and image, Quaker Oats announced Wednesday, saying the company recognizes that “Aunt Jemima’s origins are based on a racial stereotype.”

The 130-year-old brand features a Black woman named Aunt Jemima, who was originally dressed as a minstrel character.

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