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Hindsight2020 Headliner Mitch Larock

Recently we caught up with Mitch Larock, who will be headlining the Hindsight2020 Well-Being Conference on February 24th and 25th.

Larock is lead vocals and rhythm guitar for the Mitch Larock and the 4:54 Band, a country-rock group based in Eatonia, Saskatchewan since 2015. They are known for their strong vocals, rockin’ guitars, and strong rhythm section which keeps crowds rocking all across the country.

While normally Larock can be seen on stage with the other members of his band, due to COVID restrictions the guys have been unable to get together, so for Hindsight2020 he’s flying solo.

What inspired you to create music?
For me, it has always been about the energy I feel. When playing to a live audience, whether it’s a lot of people or just a few, there is a vulnerability of putting out a song and melody that sometimes is very uncomfortable to talk about. However, sometimes it is easier for people to hear when the message is sung, and hopefully, this way, they can take something from it.

Has this always been your passion, or did you envision yourself doing something different?
This has always been a passion of mine to play since about 12-years-old when I started drumming in a school band. I’ve loved music since I was very young and I always envisioned myself having music in my life in some form.

What challenges have you had along the way?
The most challenging thing I’ve ever had and still do is “motivation”. Sometimes it’s hard to get inspired to create and express things through music, but it can be done. I can typically find motivation by reflecting on songs I’ve written simply by singing them and moving my mind into a “positive space”. By doing these few steps I can be creative again and that’s where the magic really happens.

What has been your proudest moment/achievement?
I think some of the proudest moments I have usually come after a show, around about 3:00 a.m. At that time it is just the event cleanup crew, the venue is empty and it’s just the band and I talking about the great things that happened and how much fun the crowd had. Those are very special moments to us as a band because that means we did our job.

What plans do you have for the future?
As far as the future goes, we have a fairly good list of COVID-19 cancellations that are still booked for the future, plus we’ve had many new calls and bookings. I feel like the future looks bright and we are eagerly looking forward to seeing everyone again on stage at a live event.

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