Source: Rosa Saba, The Canadian Press, December 19, 2022
Early days of non-alcoholic beer left a stigma of sub-par taste, but now technology has changed that.
With the holiday season in full swing and “Dry January” around the corner, Canadians who don’t drink alcohol or want to cut back may find more options on menus and store shelves.
Beer giants are launching non-alcoholic brews, specialty producers are creating innovative alternatives to spirits and those in the industry say it’s becoming more socially acceptable to be “sober curious” — a term used to describe people dipping their toes in the non-alcoholic waters.
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